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Trade Exhibitors RHS Malvern Spring Festival

Hosted annually at Three Counties Showground in Malvern, RHS Malvern Spring Festival is a partnership between the Royal Horticultural Society, the world’s largest and most prestigious gardening charity, and Three Counties, a specialist rural event organiser and agricultural society dating back to 1797.

RHS Malvern Spring Festival is the fastest growing RHS show following an ambitious repositioning in 2014. Whilst it is the gardening show for the Midlands and South West region, it attracts a national spotlight and offers unique engagement opportunities with an affluent and influential audience

Key Facts

  • 100,000 footfall
  • 20% of visitors are RHS members
  • Average age 52 years
  • 40% AB (75% ABC1)
  • 73% female; 27% male
  • Average dwell time 6 hours
  • Average spend £150pp 
  • Most read newspapers: The Daily Telegraph, The Daily Mail, The Times

RHS Malvern Spring Festival Trade Stand Applications 

RHS Malvern Spring Festival 2021 has been cancelled due to the ongoing Covid-19 pandemic. Read the full press statement here.

2022 applications will be released later this year. 

For more information on trade stand opportunities for 2022 please contact Steve Allsop, Trade Stand Manager.